There is no doubt that Instagram is one of my favorite social media channels. Not only is it a great way to share your life with your friends and family and promote your business, but it is also a great way to earn a lot of money.
The best part is that you don’t need a huge following and there are many ways to earn income. This article discusses how to make money on Instagram using my seven favorite strategies:
ready? Let’s do it.
You should learn how to make money from Instagram
Instagram is one of the most popular social media apps, and despite rivals like TikTok, it remains strong.
In fact, in the fourth quarter of 2022, Instagram app installations beat their former all-time high of ten percent. The platform’s active user numbers are equally impressive. Instagram can now boast of 500 million active daily users. Looks good, doesn’t it?
If Instagram’s continued growth wasn’t enough to convince you that it’s a great platform to make money, maybe Mark Zuckerberg’s comment can reassure you. In June 2021, he spoke about Instagram at the company’s first Creators Week. We want to be the best platform to make a living for creators like you
For many Instagram influencers, this is exactly what is happening.
According to Influence.co, Instagram accounts with more than a million followers can earn at least $1000 per post.
There is more good news for potential influencers. You don’t have to be a mega-celebrity to make money on Instagram. A lot of micro-influencers with thousands of followers earn a decent income through the seven strategies I have mentioned in this article. ok a call
What do you need to make money on Instagram?
To make money on Instagram, you need three things: reach followers, influence, and connect.
reach and influence
The only reason businesses pay money to Instagram users is the risk to the audience they receive in return. To be worth their time, these brands are only interested in influencers with large audiences. The bigger the audience, the more money you can make.
If you only have a few hundred Instagram followers, your potential audience size is small in the beginning. With such a small sample space, your content is not seen by many people, let alone increasing sales of your own or a brand’s products.
To get started, you definitely need at least a few thousand followers to make money.
Sure, more followers boost your ego. Mathematically this increases your chances of appearing in more Instagram feeds. However, a large number of followers doesn’t necessarily mean high engagement, and shadow-bans on Instagram can leave you with little or no reach.
The problem is, if everyone is indifferent to your post, they’re probably unlikely to buy anything you’re promoting.
If you rarely get people to comment, like, share, and follow your Instagram account, it doesn’t matter how big your following is: your chances of making money are slim.
On the other hand, even if you only have 1,000 followers and they are actively engaging with your posts, there are chances of earning money. This means brands want to invest in you because you can run profitable operations through your account.
seven ways How to make money on Instagram
Okay, so now you know why I think Instagram is a great platform to make money, and with its huge audience, you might be asking yourself, can you make money on Instagram?
Below I am detailing about seven ways how you can monetize your Instagram account and earn some money.
1 Be an influencer and earn from advertising products
Who hasn’t heard of Instagram influencers? Using influencers is probably one of the easiest ways to establish yourself well and start earning money from the social media giant.
Again, this is not viable for people with a few hundred followers. As I emphasized earlier, you need a minimum following of around 3,000 followers and a high engagement rate.
To start building followers, all you have to do is post pictures of your interests. Ideally, these images reflect your personality, helping you establish a glamorous personal brand. If you’re interested, I have a whole blog that shows you how I build followers on Instagram.
Sure, you can follow a planned marketing strategy, but Instagram followers love it when you are true to your authentic self. As you share photos and build your impact organically, relevant brands are likely to come knocking, not the other way around.
Once you meet these criteria, here is a simple version of how to make money on Instagram;
You create a sponsored Instagram post, such as a photo or video
You include a brand hashtag, mention, or link to promote a brand
You share it with your audience
brand pays you
However, there is only one caveat to be given: do not chase sponsored posts, just to make money without trusting the brand you are promoting.
In addition, too many sponsored posts can deter your audience and cause a loss of trust in your brand. For example, if you’ve built a following based on going to a fast-food restaurant and writing greasy food reviews—suddenly partnering with a weight-loss brand is a huge struggle.
Very easy to remember, isn’t it?
Let’s take a look at some people who do this in real life.
2 Promote Affiliate Offers
Affiliate marketing is similar to sponsored posts. The difference is that you only get paid if people buy the product or service you promote, rather than getting paid for your posts. Instead, you earn a commission if people buy a product or service you promote.
your success often depends on your audience. There are positives and negatives to both approaches.
While sponsored posts provide you with a guaranteed income, you can earn a lot more by promoting the right affiliate offer; Weigh the pros and cons of both methods before deciding which method works for you, or simply experiment over time.
However, if you opt for Instagram Affiliate Marketing, don’t take it easy.
This is much more difficult than running ads on your website. Not only do you need a launch audience but Instagram doesn’t allow clickable links anywhere except in your bio. The only way to promote an offer and ensure that you receive your due affiliate income is by using a promo code.
It’s easy to add these to your post or story because they are trackable. Of course, you still need your followers to visit the affiliate website.
3 Start an Instagram Shop
Instagram lets you integrate your e-commerce store with your Instagram profile. This is the only way you can promote your products directly to Instagram followers through your Posts, Stories, Explore tab, and Shop tab on your profile.
Once upon a time, there was a huge amount of friction for e-commerce store owners wanting to sell via Instagram, but not anymore. Instagram Shopping takes away the friction completely, allowing customers to easily view products in the app and then visit your store at the click of a button.
Here’s an example.
Let’s say you are a clothing store and you want to promote an outfit. Simply upload a photo of your model wearing your dress, and Instagram lets you tag up to five products per post (You can tag up to 20 products per carousel.) You can promote products in stories and videos.
4 Make Money With Your Content
Just like on YouTube, you can monetize your content directly on Instagram. Try any of the three options below.
Still, wondering how to make money on Instagram? Video may be your answer.
In recent years, Instagram has taken steps toward simplifying your videos. For users, this means the end of IGTV ads and the move to Instagram videos.
Instagram video merges video and IGTV feeds. Business Profile users can access them through a tab on their account profile, and you can upload videos in the normal way.
This feature provides several benefits, including:
The changes also mean that video previews are 60 seconds long, and a 15-second preview limit until the video is eligible for ads. Qualified creators can then earn money on Instagram through Instagram in-stream ads, which take the place of IGTV ads.
There are so many ideas for making Instagram videos. Here are some ideas:
Use videos on Instagram for marketing purposes to showcase your products or services. For example, you can take a quick tour of your office or warehouse, showcase a product, or show customer testimonials.
Another way to make money from Instagram videos is by creating content for other brands. If you are a talented videographer or producer, why not consider creating engaging and original content for their social media platforms including Instagram?
If you broadcast live on Instagram, badges are a great way to show your support to your followers. Think of them as tips that your audience can give you during the broadcast.
Your viewers can purchase a badge during the broadcast, choosing from three tiers of hearts that each have a different price point (one for $0.99, two for $1.99, or 3 for $4.99.)
5 Become an Instagram Coach or Mentor
If you’re killing it on Instagram and you have a massive amount of engagement, why not make money by teaching others to do the same?
People want to know how to make money on Instagram—that’s why I’m writing this article, after all. If you know how to do it, and have done it yourself, you can make a lot of money.
Let’s look at the founder as an example.
Right now, the founder has a massive 3.6 million viewers on Instagram. Naturally, since this is his strong suit, founding creator Nathan Chan now sells his Instagram marketing expertise in an online course called Instagram Domination for $1,997.
Given that businesses passionate about Instagram marketing follow them, Foundr has a huge pool of potentially qualified buyers in their audience on Instagram. Many of these prospects are likely to be paid for their training.
the best bit? Anyone can do this if he has enough numbers.
It doesn’t matter whether you are a travel blogger, a food blogger, or a marketing consultant – becoming a coach can be highly profitable if you are active in your niche.
6 Earn money indirectly by advertising your brand
You don’t need a business that is directly linked to Instagram to generate sales.
Thousands of entrepreneurs take advantage of his Instagram following to earn money through various businesses. No matter what type of business you operate Instagram is a great way to talk about your brand and generate traffic and sales.
Instagram is especially powerful if you have a physical product that you can use to show people or if you are a service-based business like a travel agent that can work incredibly well.
The more followers you have more people will see your posts and consider using your business in the future.
That said how do you increase the reach of your Instagram account?
One way is to use hashtags related to your niche or industry. It helps to connect with other users interested in similar topics. You can also use geotags to target followers in specific areas.
Another option is to work with Instagram accounts that have the same following as yours. Exposing your account to a new audience can help promote other accounts as well.
Lastly, make sure you upload high-quality images and videos. This makes your account stand out and encourages people to follow you.
7 Teach Your Audience and Get Paid
Promoting other people’s products via affiliate links or vending physical products through an online store are both fantastic options to make money on Instagram.
still, what if I revealed there is a way to earn further money than affiliate marketing without having to handle physical inventory?
Well, there is, and it’s called selling info products.
Info products are not popular with everyone, but you do not need to sell lovemaking advice, weird diets, or low-quality products to make money on Instagram.
Still, practicing yoga, or woodworking — you can create a decoration word product that you can vend for upwards of$ 100,
If your Instagram account teaches your followership how to do something whether that is learning a foreign language.
There are hundreds of Instagrammers doing this right now.
To promote the course, creators do a great job of using hashtags and sharing students’ creations on their profiles. They also include products and explain why you should choose them.
Even though the profile only garnered 23k followers, just hours after it was posted, Kors attracted nearly 2,000 likes.
Why? you need to make money on social media
I suspect this is partly due to a defined niche, eager followers, and the use of hashtags. However, the curriculum provides something that people benefit from as well.
For example, you can sign up and learn a new skill, perhaps create a side hustle, or further grow your existing business.
In other words, a curriculum is valuable, offering something that people can learn from and grow on.
If you want to create a course, think about how you can do it.
Wrap up with how to make money on social media
Instagram has been one of the most popular social media platforms for a while now,
and it is constantly launching new and exciting features.
In other words, it is worth taking your time to learn how to make money on Instagram.
If you can build an audience and build trust, there are many ways to make money on Instagram.
With so many potential business opportunities, anyone can learn to monetize their Instagram account.
People also ask about
How easy is it to make money on Instagram?
Making money online is never easy but making money on Instagram is easier than many other methods. Instagram has millions of people ready, so if you haven’t been building a following from the beginning, you can take advantage of Instagram’s traffic.
What is the best way to earn money from Instagram?
The best way to make money on Instagram its depends on you and your following. Getting paid for sponsored posts, starting an Instagram shop, becoming an influencer, and affiliate marketing are some of the most popular ways.
How many followers do you need to make money on Instagram?
It’s a simple equation the more followers you have on Instagram, the more likely you are to make money. that doesn’t mean you can’t make some income even with relatively few followers. While there is no golden rule three influencers interviewed by Business Insider said they started making money on Instagram